With Christmas in our rear-view mirror and the start of 2023, people have the tendency to set New Year’s resolutions. Trying to better their life, becoming a better version of themselves, a healthier one, …
This is also the time of year where a lot of people go through the newsletters they’ve subscribed to over the past few months and unsubscribe from those that don't serve them anymore.
Nobody likes to lose subscribers but there is value in the people that unsubscribe.
I know… sounds weird, right? Usually, we are all so focused on gaining new subscribers and keeping our current subscribers engaged with the most relevant content. But I think lessons can be learned from those who choose not to give you an opt-in anymore.
This blog will provide you with some inspiration on how to make the most of your unsubscribers.